“Looking ahead to the future, what we see in the West is that younger audiences are native to mobile and expect more from mobile games,” Gao says. Even so, he adds, this separation is gradually disappearing. Specifically, he points out that the majority of gamers in China are on mobile, while in the West console and PC are dominant. However, Gao does acknowledge that platform differences are important for TiMi to take into account when looking to release new titles globally. Honor of Kings’ 2015 launch timing was perfect for taking advantage of the growing popularity of mobile gaming worldwide, and a surge of mobile technology improvements The origin of the game developers is irrelevant.” “So I think two factors, exploration of the market’s future needs and quality production, among others, are the most important factors to determine whether or not a game might be a success.
With 12 years of game development experience, TiMi has gained tremendous competitive experience in the globalized mobile gaming value chain. “Second, the industry has entered an era where game makers compete for the highest global quality standard. It’s also the direction TiMi Studios strives hard to pursue. For game makers like us, it’s always been our dream. And games like this will likely lead the direction of the whole industry. Games like this have to solve a lot of issues which are considered worldwide challenges regarding design, production, and technology. “In order to gain a bigger chance of success, you have to make games that players feel are one step ahead of the best game on the current market. “It’s far more important for game developers, no matter where they come from, to understand ‘the future’ than ‘the West’ or ‘the East,'” he says. He says that the games market is globalized, and that good games “transcend borders.” However, despite somewhat of an international divide existing in the past, Gao says that TiMi Studios and Tencent don’t really think about game design as something divided by national boundaries. As a result, Chinese game makers now have a competitive development capability in the globalized market.” “The world-leading mobile game market leads to world-leading mobile game development investment. “It’s wholly driven by the market,” he says. Speaking to via email, TiMi Studios international director Vincent Gao attributes the recent interest in Chinese games in the West to the considerable growth that the development scene in China has seen in recent years. Some of this might be attributed to the fact that awareness of Chinese-developed games has only recently been on the rise in Western markets despite the massive numbers of players and spending involved, with titles like Pascal’s Wager and Genshin Impact bringing considerable buzz in 2020. TiMi Studios’ Vincent Gao and Li Min explain why the company is making games for the players of tomorrow, not todayĭespite being one of the most popular and highest-grossing games of all time, still topping mobile revenue charts five years after launch, Honor of Kings (also known under its Western release title, Arena of Valor) hasn’t gotten quite the media buzz overseas that its revenue numbers might imply.
0 kommentar(er)
